We feel extremely confident about our future in Switzerland. We would like to thank you all, for the strong support of the Berne Economic Development Agency and other local partners. On October 8, 2008 our Swiss company was formally established in Bern, within this last year we have signed a number of long term projects with Swisscom and other local enterprises. Here is a right choice for us. Bern is an  enchanting city, with optimal connections, efficient transports and the organizations and the governmental bodies offer material in Chinese.

Tony Cheng

Deputy Director Huawei Technologies  Switzerland AG

Source: BEDA Berne Economic Development Agency

周事件

SWISS BUSINESS GROUP PRESENTS:

FASHION LUXURY BUSINESS TOUR across Italy & Switzerland, from 24th of February to 1ST of March, during the MI.MO.DO Milan Fashion Week, one of the most important week for Italian and international fashion brands.

MI.MO.DO. has been taking place since the 50’s when Milan started becoming the most celebrated city in the global fashion industry. Since then, the Milan Fashion Week has remained over the years one of the most celebrated in the world, probably the most renowned.

In one week the focus will be on the fashion field related to business and the exclusiveness of Italian handcraft.

You will have the possibility of discovering the Italian fashion market, accessing one of the runaways as exclusive audience, taking part in a specialized workshop organized by one of the most important Business School in Italy (MIP Politecnico di Milano), getting access to the manufactory of one of the fashion brand, participating in business matching cocktails, visiting the legendary fashion district in Milan (“Quadrilatero della Moda”) which gathers the most important brands as Gucci, Prada, Luis Vitton, Dolce & Gabbana, Armani, Versace)

Moreover you will visit the city of Lugano in Switzerland and you will find out more about the perception of the Italian fashion market in foreign countries, and off course you will visit the charming highlights in Milan.

The highlight of the tour will be the presentation of Francesco Scognamiglio, a brand with a shining path that has dressed celebrities like Madonna and the new sensation of the International music scene – Lady Gaga. Francesco Scognamiglio fashion designer, started working for Versace, dressing up Madonna for her last album he became massive on the U.S market as well. You will take part in the runaway, having place in one of the most enchanting ancient building in the core of Milan, for the presentation of the new collection, and will visit the exclusive showroom of the brand.In order to get more information and to book the tour please contact joanna.liu@swissbg.ch or info@swissbg.ch

TICINO, MILAN AND A WELL- BUILT LINK IN BETWEEN.

Even if the economic crisis stroke every country and region without exceptions, and even if Ticino region(based in the south of Switzerland) was touched by the Italian law system on the re-enter of the Italian offshore capitals, the region Ticino remains one of the best places to be a business location.

As a proof of the business status that Ticino has, the Italian firm North Face, branch of the American brand VF International, moved to Ticino from the north of Italy. In this picture, Ticino is becoming more and more the land of the textile field, as someone is addressing to it as the European “Fashion Valley”.( Ratti 2010). For this reason Swiss Business Group has decided to organize a fashion business tour, which will take place during the Milan Fashion Week,  and which is built up on a constant synergy between the Italian fashion field and the appeal of it in Switzerland, but also on the importance of Ticino as an ideal land where to establish textile enterprises.

MI.MO.DO ( the Italian Fashion Week in Milan) represents one of the most important fashion event world widely since the 50’s, there is no need of description or explanation, everybody knows about it.

Maybe, not everybody knows that one of the Italian fashion designer who is on the top for dressing new sensations as Lady Gaga and old glories as Madonna, is performing his runaway during the fashion week and that Swiss Business Group AG has included the fashion show in its Fashion Business Tour.

The fashion show will take place in the centre of Milan in one of the most enchanting ancient building, and it will represent  the core of the tour, which will take participants across the Italian – Swiss border, in a combo of fashion culture, business suggestions, workshops, shopping, tourism, business meetings, and possibility on investment in the Italian Fashion field.

The tour is organized by the Switzerland company Swiss Business Group AG and by MIP , the celebrated School of Management of the Politecnico di Milano, ranked in 2009 by Financial Time among the best MBA program in the world,  which will organize the workshop: “The Italian way of Luxury Management” in the enchanting city of Como.

The leitmotiv of the tour will be the discover of the Italian Fashion market, digging in the management ways, assisting to the fashion show, attending the conferences, and discovering the Italian appeal on the Swiss Market, as how Italy and Switzerland will surprise you with their strong  connection in the fashion field.

In order to participate please write to info@swissbg, still view places are available.